Follow the facts… and the logic, and travel will restart from June 2021
Steve • February 12, 2021
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It’s been a great week, let’s grab a coffee and catch up … Well… other than political ethics, inflation etc! … sometimes the sun shines both in the real world and metaphorically, and this has been a good week. In today’s update … Reviews, good for business, and good for the soul Why I love …
Customer Reviews – Great for Business, Great for your Well-Being Read More »
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What’s this post about ? How Julian Richer’s business tactics selling electronics parallels how Retail Travel Agents can market themselves effectively. There aren’t many retailers that compare easily to selling travel – infrequent, high value purchases. So it’s not easy to find examples of how other industries are tackling issues similar to our own and …
How to avoid the online asteroid …. business lessons from Julian Richer Read More »
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In these difficult times – it’s very easy to look at other businesses and wonder if they have not got a better business model to you. In this paper – we are looking at: Travel Agent Website vs Travel Blogger site 1. Making Money Travel Agent Site A Travel Agent site is primarily used …
How to make money out of a Travel Website – Blog vs Travel Agency? Read More »
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Introduction The Covid 19 pandemic not only shut down the travel industry, but also ended a number of travel agents businesses. But it wasn’t just about not selling holidays. How did Hayes Travel survive the pandemic ( and hoover up some smaller agents who could not afford to keep going)? How is Trailfinders such a …
Is there a new Type of Travel Agent being born? Read More »
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Apple has always been about customer privacy. In the latest IOS update, users will have to accept whether they want their activity tracked by Apps like Facebook that collect their data. Why is this change in transparency important? Because surveys suggest, and Facebook acknowledges, that up to 80% of users will say no. (bbc.co.uk) and…. 80% …
Apple vs Facebook Privacy Changes – how it affects Marketing & Advertising for small businesses Read More »
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What a difference a month makes I spoke to one of our clients this week and I thought he summed up where we are with Covid 19 In December 2020 we could hear clients talking about wanting to book holidays In January 2021 – we can see them at the door …hopefully by March 2021 …
A Time for some Spring Cleaning Read More »
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Why Plan? Very few small travel businesses sit down at the beginning of the year to plan out their email marketing. There are loads of excuses…usually along the lines of ‘no time’ and ‘no resource’ or ‘don’t know how to’. The truth is, if you don’t plan, you won’t be consistent in your email marketing. …
Travel Agent 2021 Travel Marketing Plan Read More »
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Hurray – it’s 2021 , and yes, despite the recent lockdown (let’s face it, we all knew it was coming) I’m really looking forward to 2021. Why? For one – It is not going to be as bad as 2020! We all hope the vaccine will return us to normal, but the reality is that …
Welcome 2021 Read More »
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2020 Changes As they say in showbiz, that’s a wrap. Phew! we all got to the end of 2020.No, the news at the end wasn’t good with a more infectious strain of the virus, but let’s keep positive. We do have a vaccine which is being rolled out. So yes, I think the start of …
2021 Email Marketing Trends and a Simple Travel Agent Email Plan to boost revenues Read More »
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The key to getting good at videos is of course practise, but in my experience, making it as easy as possible to create a video is equally important. If it takes a long time to set up a shoot it’s easy to always find an excuse to not bother! Ideally you want to be able to set up and record a video in 30 minutes. The iPhone has an auto focus that means you only need one of you to record ( DSLR camera’s require focussing making the whole process more fiddly for one person) which is a bonus – so after much trial and error I always use an iPhone now. I’m going to take you through how I created the video below using just my iPhone – let’s first take a look at the finished product.