The Retain Phase
Every successful business is built on repeat bookings. Having invested heavily (whether in time, money or both) to secure a booking, the retain phase is all about delivering exceptional service and an exceptional experience to ensure that the customer has no hesitation in coming back to you next time they need a holiday.
And it doesn’t stop there. It continues with collecting reviews and addressing any complaints, then continuing the nurturing process that will lead the customer through to making that next booking. By definition, this is an ongoing process not a one off action. The Retain Phase starts right from the moment the booking is made. Every point of contact from now on is your opportunity to delight.
As a small business with limited resources, it can be a tricky task to manage and easy to drop a few balls along the way. Our Travel Marketing System software is designed to make sure you never drop another ball, connecting together to provide the all in one solution to digitally transforming your travel selling business.
Improve your customer communications, boost your service levels, power up your marketing processes and automate tasks to smooth the whole customer journey from lead to repeat customer.
which is where our digital solutions come to the rescue, saving you time and effort so you can get on with the important job of delivering the personal side of the service.
This encompasses the whole cycle from booking, delivering the service, collecting reviews and addressing any complaints, right through to continuing the nurturing process that will secure their next booking. The components of the Travel Marketing System are cleverly synchronised to support you in this task. Now you can:
- Automatically keep your website content fresh and up to date
- Make sure you never lose another valuable lead
- Automate nurturing drip email campaigns
- Store customer profiles to help tailor communications and deepen relationships
- Create and share your own professional marketing materials in just a few clicks
- Automate follow-up emails to ensure every customer gets the information they need at the right time, every time
- Automate review requests and remove all the awkwardness painless
- Have all the information you need at your fingertips to perfect customer service and complaint handling.
- Eliminate duplication of effort.